As many of you know, Sauna Water started as a passion project between Cedar & Stone Sauna and Portage Brewing. The intent was to design a beverage that inspired people to find what our sauna community continues to find inside these sessions. Since launching in 2023, Sauna Water has continued to grow organically, reaching over 100 stores regionally, and is now demanding dedicated focus to thrive in the wellness beverage industry.
On that note, we are excited to announce that Portage Brewing has entered into an agreement to sell its interest in Sauna Water (effective July 1st), to a new venture formed by one of Portage Brewing Company’s owners, Jeff Vondenkamp. This will empower Portage Brewing to continue its focus on producing the highest quality craft beer that you’ve enjoyed over the years, while empowering Sauna Water to reach its full growth potential.
You will see very little change in the Portage Taproom, as we will continue to have Sauna Water available for purchase, along with our wide assortment of craft beer styles. The availability of our beer brands in Minnesota and North Dakota will also not be affected by this transition.
To follow along with Sauna Water, visit www.saunawater.com, and be sure to follow them on Instagram or Facebook. For any sales, partnership, or press inquiries regarding Sauna Water, please email directly at hello@saunawater.com.
Cheers friends,
The Portage Team